A Brand Identity That Speaks with One Voice Everywhere
From logo and colour palette to typography and social media templates, we build a brand system that fits your website, proposals and everyday communication. Written scope, written quote.
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Brand Identity Design at a glance
Brand identity design is the creation of a single visual system that brings a company's logo, colour palette, typography and visual language together so they can be used consistently across every channel. Kordevo runs identity projects with a written scope and a written quote; the delivery date is set in the contract, and the vector files and brand guidelines are handed over to you together with the usage rights.
What the service covers
Logo design
A scalable primary logo that works on any background, with alternative layouts and an icon version.
Colour and typography system
Primary and secondary colours, accessible contrast and a type hierarchy that works on screen and in print.
Brand guidelines
A guide with do and don't examples so every team applies the brand the same way.
Business stationery
Consistent business cards, letterheads, proposal and presentation templates.
Digital brand assets
Social media profile and cover images, email signatures and ad templates.
Brand refresh
Modernising an existing logo and identity while keeping the recognition you have built.
Why Choose Kordevo for Brand Identity Design?
A brand identity is more than a logo; it is the visual system that shapes how customers perceive you in the first second. When logo, colours, typography and imagery do not work together, your website, social channels and proposals leave a scattered impression. We build identity as a consistent system that feels the same at every touchpoint.
We start with discovery: your sector, audience, competitor positioning and the feeling the brand should convey. For companies serving customers in Germany or the Netherlands, this step also clarifies how the identity reads across languages and local expectations. On that basis we design the primary logo, alternative layouts and an icon version.
Next comes the system that carries the brand: colour palette, type hierarchy, spacing and scale rules, all documented in brand guidelines with clear do and don't examples. These rules feed directly into the design system of our web design and UI/UX work, so your website speaks the same language as your logo.
An identity proves its value in use. Business cards, proposal and presentation templates, social media graphics and email signatures are delivered in the same visual language. If you sell products, the same language carries over to your online shop and product imagery, and a team in Vienna can work from the same guidelines as head office.
We work remotely, with video calls and weekly progress reports, in English or German. At handover the vector logo files, colour codes, font details, brand guidelines and all source files are yours, including commercial usage rights. If you plan to register your trade mark, we deliver the files ready for an application with EUIPO or your national office.
Technologies We Use
Let's Get Started
The first consultation is free. Written quote within 24 hours for clearly scoped work.
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Logo Only or a Complete Brand Identity?
Both options make sense in the right situation. This table helps you decide which fits your business.
Scope
- Logo only
- Logo and basic variations
- Complete brand identity system
- Logo, colours, typography, guidelines and application templates
Consistency
- Logo only
- Application may vary between teams
- Complete brand identity system
- Rules are documented and applied the same way everywhere
Web and digital use
- Logo only
- Interface decisions are made separately
- Complete brand identity system
- Colours and type feed directly into the design system
Best suited to
- Logo only
- Very early stage, few communication channels
- Complete brand identity system
- Website, proposals, social media and print used together
Scalability
- Logo only
- Decisions are repeated for each new item
- Complete brand identity system
- New materials are produced quickly from the guidelines
What Drives the Cost of a Brand Identity?
The cost depends on how many assets are delivered and how detailed the guidelines are. Our quotes are based on these factors.
Logo process
The depth of discovery and the number of concepts and revision rounds.
Guideline depth
From essential usage rules to a comprehensive guide covering visual language and tone.
Application materials
The number of business cards, proposal, presentation, email signature and social media templates.
Refresh or new design
Analysing which elements to keep, or designing an entirely new system.
Languages and markets
Adapting taglines and materials for different languages.
Written quote
For clearly scoped work we send a written quote within 24 hours.
Which companies benefit the most?
New and repositioning brands
Businesses that want to build a strong identity from scratch or refresh an existing one for new markets.
Companies starting a website or online shop
Brands that want to settle their logo and visual system first, so the new interface can be built on that foundation.
Businesses building trust in European markets
From London to Vienna, companies that want a professional, consistent and memorable appearance for local customers.
Brand Identity Design: how we work
Brief
We define your needs, goals and constraints. We produce a written project summary and timeline.
Design
Wireframe and high-fidelity Figma design. Approval before development begins.
Development
Sprint-based development. You can see a working version every two weeks.
Testing
Functional tests, performance checks, mobile compatibility and SEO validation.
Launch
Live deployment, Google Search Console setup, handover of source code and accounts, then ongoing maintenance.
Brand Identity Design frequently asked questions about
Common questions about our process, scope, delivery timeline and way of working.
We do both, depending on your needs. You can order a logo only, but we recommend adding brand guidelines that cover colours, typography and usage rules. Without guidelines, a logo tends to be applied differently by each team and the brand gradually looks inconsistent. We agree the scope together in the first call.
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Where we work
We work remotely with businesses across Europe: video calls, phone and email, a written scope, weekly progress reports and a delivery date set in the contract.
Let's Talk About Your Project
The first consultation is free. For clearly scoped work, you receive a written quote within 24 hours. Tell us your idea and we'll map out the next steps.
- Written quote
- Contract-backed delivery
- English-language communication


